Search Engines Comparison: Google Versus Microsoft Bing | Spherical Coder News

Google is still the world’s most popular search engine and a dominant App store player. One of the first distinctions between Microsoft Bing and Google is market share. Google holds 91.47% of the global search engine market. Meanwhile, Microsoft Bing has climbed to 3.43%, which shows a small increase. Yahoo has a share of 1.1%. Bing is slowly but surely gaining ground in the search market. As per the data from ComScore and StatCounter show that Bing has been increasing its market share over the last two years, while Google’s grip has weakened a bit. Microsoft Bing provides good conversions and has a user base that shouldn’t be ignored. Bing’s usage has grown because of the AI-powered feature Bing Chat, which has attracted new users. It is also used by digital assistants like Alexa and Cortana.