The growth of eCommerce has significantly altered retail operations in recent years; however, the extent to which retailers have fully optimized the new logistics models remains uncertain. Online activities manifest in various forms, including monthly and weekly subscriptions and one-hour convenience deliveries, leading retailers to navigate an increasingly complex and costly array of operational models.
The challenges of meeting elevated customer demand and expectations, escalating wages, and energy/fuel expenses continue to exert pressure on profit margins. In the current environment, innovation in logistics is emerging as a crucial differentiator for retail brands. Obtaining swift and precise insights into the costs and customer implications associated with different eCommerce models is essential.