ATI Pro Technologies the brand is more precisely into research and development of pro audio & lighting products. We specialize in offering top-tier lighting and audio solutions at competitive prices. Digital Crossover refers to the blending of different digital technologies, platforms, or industries to create new, innovative experiences. It often involves merging fields like entertainment, gaming, social media, and e-commerce, resulting in enhanced user engagement and seamless integration of digital tools across multiple domains for a unified experience.