The chocolate market refers to the global industry involved in the manufacturing, distribution, and sale of chocolate and chocolate-based products. These are available in various varieties such as white chocolate, milk chocolate, and dark chocolate, although that includes bittersweet chocolate, chocolate liquor, cocoa powder, and ruby chocolate. The increasing population and influence of economically developed countries raise demands for different varieties and flavours of chocolates. Also, changing lifestyles, food habits, and socio-demographic features determine the preference for chocolates by brand, aroma/taste, and price. Moreover, dark has become popular because of its health benefits, It consists of ingredient that offers health benefits such as reducing the risk of cardiovascular diseases and improving blood flow, which is expected to make demand itself due to its benefits.