Google Ads is one of the most effective and nuanced PPC platforms in the market. Its comprehensive approach means that there are hundreds of sections to work on, coming to a head, common tasks include text optimization, bid management, keyword research, and reporting. It is crucial to put plenty of time and effort into your campaigns for optimized ads. But leveraging a few shortcuts within the platform enables you to work smarter, not harder, to get the results. Here below are list of Google Ads shortcuts for streamlining PPC strategy.